Because women deserve better answers, faster.
Propriety AI women’s health app connecting hormones, labs, and mental health into guided care plans
We’re interested in hearing your story, your pain points, and your journey. This is not about us, it’s about you. Help shape the future of women’s health.
Join Waitlist
Because women deserve better answers, faster.
Proprietary AI women’s health app integrating hormones, labs, and mental health into guided care plans.
We’re interested in hearing your story, your pain points, and your journey. This is not about us, it’s about you. Help shape the future of women’s health.
Launching Soon on:
Built by women, for women. Backed by doctors, psychology, and science.
Built by women, for women. Backed by doctors, psychology, and science.
Empowering you to take charge
Empowering you to
take charge
A note from Tal, Femmflo’s CEO: My defining moment came when I started to feel defective, like my body was betraying me. The scans, the meds, the pain, the waiting, and still no answers. At eighteen, I was told I’d never conceive. Three surgeries later, I realised it wasn’t my body that was broken, it was the system. Today, I’m pregnant, proof that when women understand their bodies, healing is possible.
I built Femmflo so you can connect those dots sooner, between hormones, mind, and body, and act on clear next steps with confidence.
Tal Cook
- BA Triple Major | BPsych (Hons) | FMCA with women’s health
- CEO & Co-Founder
After years of misdiagnosis, hormonal and psychological data revealed the underlying drivers of my endometriosis. Evidence-based intervention led to full recovery and a successful pregnancy.
Tal Cook
- BA Triple Major | BPsych (Hons) | FMCA with women’s health
- CEO & Co-Founder
The Horrifying truth about women’s health
The Horrifying truth about women’s health
Women’s health has two fundamental failures. First: the medical model was built without female physiology as the baseline, so symptoms rarely match textbooks. Second: hormonal data, mental health, and lab results live in silos, leaving women with information but no interpretation.
Women’s health has two fundamental failures. First: the medical model was built without female physiology as the baseline, so symptoms rarely match textbooks. Second: hormonal data, mental health, and lab results live in silos, leaving women with information but no interpretation.
7 years
Average time women wait for a diagnosis.
70%
Health data remains unlinked.
90%
Report never receiving
personalised care.
$18K
Spent chasing disconnected answers.
Our Solution
Our Solution
Femmflo solves this by unifying a woman’s data into one intelligent framework. Our proprietary AI, trained on real hormone labs, symptom patterns, and behavioural data, interprets how these systems influence one another and translates them into personalised next steps. This is something cycle-tracking and symptom-only apps cannot do because they lack real biomarkers and contextual datasets.
Femmflo solves this by unifying a woman’s data into one intelligent framework. Our proprietary AI, trained on real hormone labs, symptom patterns, and behavioural data, interprets how these systems influence one another and translates them into personalised next steps. This is something cycle-tracking and symptom-only apps cannot do because they lack real biomarkers and contextual datasets.
Who Femmflo Is For
Who Femmflo Is For
Because every woman’s hormonal story is different, Femmflo meets you where you are.
Because every woman’s hormonal story is different, Femmflo meets you where you are.
Diagnosed Women
Diagnosed Women
For women managing ongoing hormonal challenges such as:
PCOS
• Endometriosis
• Adenomyosis
• Thyroid or adrenal imbalance
• PMDD
• Insulin resistance
• Fertility-related symptoms
Trying to Conceive
Trying to Conceive
For women actively trying to concieve:
• Track ovulation and fertile windows
• Support hormonal and emotional balance
• Understand lifestyle factors that influence fertility
• For those with irregular cycles or mild hormonal symptoms
TTC + Diagnosed
TTC + Diagnosed
For women trying to conceive while managing hormonal symptoms or diagnosed conditions such as:
• PCOS, Endometriosis, or thyroid/adrenal imbalances
• Irregular or absent cycles affecting fertility
• Balancing physical and emotional wellbeing during conception
Pregnant
Pregnant
For women navigating hormonal and physical changes such as:
Fatigue and mood shifts
• Body discomfort and swelling
• Changes in sleep, energy, and appetite
Hormone lab testing is not recommended during pregnancy, levels fluctuate naturally and results won’t be accurate.
Hormone lab testing is not recommended during pregnancy, levels fluctuate naturally and results won’t be accurate.
Postpartum (0-12 months)
Postpartum (0-12 months)
For women adjusting to hormonal and physical recovery after birth:
• Sleep disruption and emotional changes
• Breastfeeding or bleeding fluctuations
• Support with overall recovery and energy balance
For women adjusting to hormonal and physical recovery after birth:
• Sleep disruption and emotional changes
• Breastfeeding or bleeding fluctuations
• Support with overall recovery and energy balance
Hormone lab testing should be avoided within 12 months after birth, hormones are still rebalancing.
Exploring/Undiagnosed
Exploring/Undiagnosed
• For women experiencing symptoms and seeking to understand their bodies better:
• Fatigue, irregular cycles, or mood shifts
• Possible hormonal or lifestyle imbalances
• Gaining clarity before consulting a clinician
How Femmflo Works
How Femmflo Works
From data to daily guidance, your hormones, labs, and mind, finally connected.
From data to daily guidance, your hormones, labs,
and mind, finally connected.
01
Check-In
Track your mood, cycle & symptoms.
02
Test
Book your hormone panel (results in 72 hours).
03
️Understand
Our AI Gabitranslates data into actionable insights.
04
Act
Personalised guided care plans
05
Consult
Consult a doctor when needed by simply updating your information in the app, and our AI automatically adjusts your care plan so it stays accurate and relevant.
01
Check-In
Track your mood, cycle & symptoms.
02
Test
Book your hormone panel (results in 72 hours).
03
️Understand
AI translates data into actionable insights.
04
Act
Personalised guided care plans
05
Consult
Consult a doctor when needed, then return to updated care plans
01
Check-In
Track your mood, cycle & symptoms.
02
Test
Book your hormone panel (results in 72 hours).
03
️Understand
AI translates data into actionable insights.
04
Act
Personalised guided care plans
05
Consult
Consult a doctor when needed, then return to updated care plans
Real Women, Real Change
Real Women,
Real Change
Every woman’s story is unique, but what they share is the relief of finally feeling seen, heard, and understood.
Every woman’s story is unique, but what they share is the relief of finally feeling seen, heard, and understood.
Thandokazi, 34
(PCOS)
“For the first time, my lab results made sense. I understood what my hormones were doing, and what to do next.”
Leandra, 30
(Anxiety)
“This program helped me identify triggers in my daily life, enabling me to manage my anxiety more effectively.”
Maria, 45
(Diabetes)
“I learned how my body reacts to different foods, which empowered me to take control of my health.”
Emily, 35
(ADHD)
“The insights I gained were eye-opening. Now I feel more focused and productive than ever.”
Thandokazi, 34
(PCOS)
“For the first time, my lab results made sense. I understood what my hormones were doing, and what to do next.”
Leandra, 30
(Anxiety)
“This program helped me identify triggers in my daily life, enabling me to manage my anxiety more effectively.”
Maria, 45
(Diabetes)
“I learned how my body reacts to different foods, which empowered me to take control of my health.”
Emily, 35
(ADHD)
“The insights I gained were eye-opening. Now I feel more focused and productive than ever.”
Thandokazi, 34
(PCOS)
“For the first time, my lab results made sense. I understood what my hormones were doing, and what to do next.”
Leandra, 30
(Anxiety)
“Gabi helped me identify triggers in my daily life, enabling me to manage my anxiety more effectively.”
Emily, 35
(ADHD)
“The insights I gained were eye-opening. Now I feel more focused and productive than ever.”
Tell us what you need, we’re listening.
Tell us what you need, we’re listening.
Join a small, private community group of women sharing their stories about hormones, emotions, and health.
Join a small, private community group of women sharing their stories about hormones, emotions, and health.
This isn’t about us, it’s about you, your experiences, and what you wish existed.
This isn’t about us, it’s about you, your experiences, and what you wish existed.
We’re hosting small private discussions to understand what women really need from their hormone and health support, your voice will directly shape Femmflo’s next phase.
We’re hosting small private discussions to understand what women really need from their hormone and health support, your voice will directly shape Femmflo’s next phase.
Spots are limited. Participants will receive exclusive access to the Founders 50, which includes a personalised hormone panel lab test and three months of Femmflo app access valued at over R2000, offered at R750
Spots are limited. Participants will receive exclusive access to the Founders 50, which includes a personalised hormone panel lab test and three months of Femmflo app access valued at over R2000, offered at R750
Why Femmflo Is Different
Why Femmflo Is Different
Every woman’s story is unique, but what they share is the relief of finally feeling seen, heard, and understood.
Every woman’s story is unique, but what they share is the relief of finally feeling seen, heard, and understood.
01
Connects hormones, labs, and mental health in one place.
02
Shows why symptoms happen, not just when.
03
Turns your data into clear, personalised insights.
04
Clinically aligned guidance you can trust.
05
Built for African women, where the research gap is biggest.
01
Connects hormones, labs, and mental health in one place.
02
Shows why symptoms happen, not just when.
03
Turns your data into clear, personalised insights.
04
Clinically aligned guidance you can trust.
05
Built for African women, where the research gap is biggest.
Start where you are, your journey is personal, and we’ll guide you
every step of the way.
Start where you are, your journey is personal, and we’ll guide you
every step of the way.
Whether you’re ready to commit or just exploring, every path begins with your Discovery
Form and a free 15-minute call with Tal Cook.
Whether you’re ready to commit or just exploring, every path begins with your Discovery
Form and a free 15-minute call with Tal Cook.
Monthly Plan
R 99.00
per month
Coming Soon
Features:
Personalised insights for hormones and mental health
Requires a separate lab test through our clinical partner, Epicentre.
Annual Plan
R 990.00
per year
Coming Soon
Features:
Personalised insights for hormones and mental health
12 months of full access
Family Plan
R 199.00
per month
Coming Soon
Features:
Personalised insights for hormones and mental health
Shared care for up to 4 friends or family
Lab Access
Lab Access
R 2300.00
once-off
Coming Soon
Features:
Annual Plan
(R 990 value)
hormone lab test
(R 1667 value)
Your journey starts with your hormone labs.
To personalise your care and generate accurate insights, Femmflo connects directly with your hormone test results through our partnership with Epicentre Labs.
Your lab results power Femmflo’s AI insights, helping you understand your hormones, mood, and energy with real data. Testing is quick, accredited, and clinician-validated within 72 hours.
Medial Aid Claimable
Diagnosed women can consult their doctor for a referral to claim through medical savings or, in some cases, PMBs.
Seamless data link between your lab panel and AI insights.
The science you can feel confident in.
Professionally validated results, run by trusted clinicians.
No guesswork, real numbers behind your wellbeing.
Your journey starts with your hormone labs.
To personalise your care and generate accurate insights, Femmflo connects directly with your hormone test results through our partnership with Epicentre Labs.
Your lab results power Femmflo’s AI insights, helping you understand your hormones, mood, and energy with real data. Testing is quick, accredited, and clinician-validated within 72 hours.
Medial Aid Claimable
Diagnosed women can consult their doctor for a referral to claim through medical savings or, in some cases, PMBs.
Seamless data link between your lab panel and AI insights.
The science you can feel confident in.
Professionally validated results, run by trusted clinicians.
No guesswork, real numbers behind your wellbeing.
It’s time to take control of your hormones
and your health.
It’s time to take control of your hormones and your health.
Questions About Femmflo
Questions About Femmflo
What is Femmflo?
Femmflo is a women’s health app that uses smart AI to connect your hormones, lab results, and mental health into guided care plans.
Who is Gabi?
Gabi is your personal AI, made by women, for you. A caring health companion who understands your hormones, emotions, and lifestyle, designed with compassion and cultural sensitivity for every woman she supports.
What makes Femmflo diffferent?
Femmflo goes beyond tracking, it explains why. While other apps predict cycles or moods, Femmflo connects what’s happening in your hormones, mind, and lifestyle through real data and psychological insight. Our lab-verified accuracy, closed-loop AI, and local women’s data mean your results are clinically grounded, culturally relevant, and deeply personal. Built for women who want more than predictions, for those who want answers they can trust.
Do I need a lab test?
No, you can start exploring your health right away through daily check-ins and guided insights. But for the full Femmflo experience, we recommend adding a lab test. It helps you see beneath the surface — giving you clearer answers and a deeper understanding of your hormones, mind, and body.
Is my data private?
Yes, completely. Your information is protected under POPIA and GDPR standards, stored securely, and never shared without your consent.
What if I don't menstrate or use birth control?
That’s completely okay, Femmflo isn’t a period tracker. It focuses on your hormones, mood, and overall wellbeing. Whether you’re on birth control, perimenopausal, or not menstruating, Femmflo adapts to your body’s patterns and still provides meaningful insights and guidance.
What is Femmflo?
Femmflo is a women’s health app that uses smart AI to connect your hormones, lab results, and mental health into guided care plans.
Who is Gabi?
Gabi is your personal AI, made by women, for you. A caring health companion who understands your hormones, emotions, and lifestyle, designed with compassion and cultural sensitivity for every woman she supports.
What makes Femmflo Different?
To add a video to your site, click the “Insert” button and navigate to the “Media” section. Then, drag and drop a video component onto the Canvas.
Do I need a lab test?
No, you can start exploring your health right away through daily check-ins and guided insights. But for the full Femmflo experience, we recommend adding a lab test. It helps you see beneath the surface — giving you clearer answers and a deeper understanding of your hormones, mind, and body.
Is my data private?
Yes, completely. Your information is protected under POPIA and GDPR standards, stored securely, and never shared without your consent.
What if I dont menstraute or use birth control?
That’s completely okay, Femmflo isn’t a period tracker. It focuses on your hormones, mood, and overall wellbeing. Whether you’re on birth control, perimenopausal, or not menstruating, Femmflo adapts to your body’s patterns and still provides meaningful insights and guidance.
Your insights are unique,
each woman's journey is her own.
Your insights are unique,
each woman's journey is her own.
Have questions or need support? Connect with us below or email us directly at info@femmflo.com.
Have questions or need support? Connect with us below or email us directly at info@femmflo.com.
Contact Us
PACKAGES
Employer Wellness Packages coming soon.
© 2025 Femmflo | Built with care for women everywhere.
PACKAGES
Employer Wellness Packages coming soon.
© 2025 Femmflo | Built with care for women everywhere.